CONCEPT

Poppi’s is a sleek, distinctive spa and wellness environment located in Tulsa’s downtown community. The essence of thier purpose is the connection of body/mind  health innovating in the space of holistic health by providing both services and a premier lounge space which acts as a wellness space for the soul. We were tasked with developing the creative direction and messaging for their rebranding after they renovated their space.

Our creative direction brought more of an editorial feel to better mirror the sensuality of the newly renovated space. We strived to present a more intimate feel behind the images to display the true intimacy with self that takes place when being on a wellness journey; making the imagery a stand out to industry competitors who look to capture a more commercialized feel.

By creating a visually shared experience of relationship with self, the campaign amplified Poppi’s platform as one of the most inclusive and visually diverse spa’s in Oklahoma.

We now have a new image in Poppi’s Spa + Lounge